NEW DELHI: A total of about 300,000 telephone connections
of un-registered telemarketers have been disconnected
by the Access Service Providers and the name and address
of 25,295 such subscribers have been put into the blacklist.
Minister of State for Communications and Information
Technology Milind Deora told Parliament that this follows
concerted action taken by the Telecom Regulatory Authority
of India (TRAI).
TRAI issued the Telecom Commercial Communications Customer
Preference (Twelfth Amendment) Regulation on 23 May
this year. This regulation provides for disconnection
of all the telecom resources of subscribers sending
unsolicited calls/SMSs, blacklisting of the name and
address of such subscribers for two years, disconnection
of telecom resources to such subscriber by the other
service providers within twenty four hours of blacklisting
of such subscriber. No telecom resources shall be allotted
to such blacklisted subscriber by any Access Provider
for two years.
Through the Telecom Commercial Communications Customer
Preference Regulation, 2010 TRAI has laid down a revised
framework for addressing Unsolicited Commercial Communications
(UCC) and these regulations came into force with effect
from 27 September 2011. TRAI has also issued various
amendments to these regulations and a number of directions
to make the regulatory framework more effective.
The Minister said complaints related to unauthorised
telemarketing activity from un-registered telemarketers
(who are not registered with TRAI), had increased during
the last one year.
To make the framework more effective an amendment to
the Telecom Commercial Communications Customer Preference
Regulation (Tenth Amendment) has been issued by TRAI
on 5 November last year to further control the unsolicited
commercial communications, especially relating to commercial
SMS from unregistered telemarketers. One of the key
provision of this regulation includes restricting unregistered
telemarketers from sending bulk promotional SMSs using
Through this regulation TRAI has mandated the Access
Service Providers to put in place a solution, which
will ensure that no commercial SMSs are sent having
same or similar characters or strings or variants from
any source or number. The solution will ensure that
no more than 200 SMSs with such similar 'signature'
are sent in an hour.