The Best Western $10 Million Challenge is being pushed
as the ultimate sports fantasy. Best Western is a worldwide hotel
chain. The event will give ten average Joes the opportunity to each
win $1 million, by successfully completing a challenge in one of
four sports: baseball, football, basketball, or golf.
The event will take place at the Wells Fargo Arena on the campus
of Arizona State University. It will air on 26 July on the Fox Network
(4:30 pm, ET; 4:00 pm, PT). The show will be co-hosted by Fox television
personalities James Brown and Jillian Barberie and produced by Intersport.
The prize structure is another innovation that the programme will
boast of. Prizes will be awarded in varying degrees -- for example,
a contestant in the basketball challenge could choose a lay-up ($5,000),
free-throw ($25,000), an NBA three-point shot ($100,000), or a 35-foot