| The bi-lingual channel has received support
from major cable operators in Kolkata, Delhi, Gaziabad, Indore, Bhopal,
Ahmedabad, Surat and many other parts of India. The channel telecasts
shows and talks on religious, social and legal issues in Hindi as
well as English.
Ahimsaa is uplinked from India via NSTPL in Greater Noida. After
a long wait, ATN received uplinking permission for the channel from
the Information and Broadcasting ministry on 28 September.
Ahimsaa addresses issues like women empowerment, child education
and career counselling besides shows on life style, health, cratoons
and mythological serials. The channel telecasts programmes on all
religions - and has representatives of different religions participating
in group discussions on various issues.
Ahimsaa is promoted by Kolkata-based Santosh Kumar Jain, who besides
being a partner in Aastha Television and CMM Music has also launched
ATN World and ATN Bangla in West Bengal. It is being backed by The
Brahma Kumaris World Spiritual University, headquartered in Mount
ATN director Sonal Jain had earlier said in an interview to a newspaper
that the channel was named 'Ahimsaa' as it would be launched "on
the birthday of Gandhiji (2 October), the greatest proponent of
Ahimsaa will launch on
2 October, ATN tells NSE