MUMBAI: Seems like NDTV 24x7 is seriously bolstering
its weekend viewing. While the serious news cracking is reserved for
weekdays, weekends seems to drift towards lifestyle and perspective
After the popular weekend shows- We the people, Walk the Talk,
BIG Fight, 24x7, I to I, 24 hours and The World this Week,
the channel will premiers The Car and Bike show on Sunday,
12 October at 5:30 pm.
to a company release, the show on the Indian automobile industry looks
beyond just the sector. It will look at the individual players, models
and sub sectors like auto parts and ancillaries and aims to offers
a complete guide to the car buyer.
Besides offering details about the vehicle's statistics, the show
will also offer tips on how to go about buying the vehicle and what
competition it's up against. Also amongst the regular features of
the show are the new watch segment where new launches Car/Bike/Scooter
will be reviewed and a comparative analysis where two most popular
models will be picked and pitted against each other.
In a segment on auto accessories, the show will offer a good look
at a wide range of products from car vacuum cleaners, to audio systems
and fancy chrome bike fittings to helmets. As a practical add on,
the show will educate the viewer where and how they can get the best
deals etc- especially for the accessories and also which models sells
better, says the release.
The channel claims that the show is not just about the glamour of
automobiles but also an in-depth and incisive show that covers the
areas of car loans, insurance, auto ancillaries and components.
With Star World's Top Drive and CNBC's The Auto Show show
already on air, the show already has tough competition on hand. While
Top Drive airs on Sundays 9:30 pm and looks at the latest news
and gossip from the automobile world, The Auto Show airs on
Tuesdays at 10:30 pm claims to offers an in-depth analysis cover the
areas of car loans, insurance, auto ancillaries, components, auto