Indiantelevision.com's MAM Stories Archives - 2011
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MAM Stories in the month of January
 
 
 
* India tops global consumer confidence index
* IPL: Sahara in sponsorship deal with Percept Sport
* Dentsu buys out JV partner in India
( 31 jan 2011 )
* ESS ropes in eight sponsors for WC
* Riya Sen and Sreesanth endorse Gitanjali jewellery brand Rivaaz
* MTV now out with ‘Roadies’ footwear
( 29 jan 2011 )
* Kristen Bell is the face of Neutrogena Naturals Line
* BMB India wins 5 accounts in a row
( 28 jan 2011 )
* Scarecrow creates 'India Positive' campaign for DNA
* Ten Cricket gets I&B notice for violating advertising code
* Mudra creates national anthem for Big Cinemas
* Nick in licensing pact with Lilliput Kidswear
* Nielsen raises $1.6 billion via IPO
* Hero Honda lines up marketing activities around the World Cup
* Ignitee bags social media marketing of Warner Bros
( 27 jan 2011 )
* Karishma Initiatives wins snapdeal.com media mandate
* Tyroo and MediaMind launch VooDoo
* Vizeum bags media duties of Lotus Herbals
* LG Mobile to spend Rs 400 mn for 'Mobile Army' campaign for WC
( 25 jan 2011 )
* Raj Kumar Rish is Samsung audio visual biz head
* IMG ropes in Colin Montgomerie as Golfing World ambassador
* HUL consolidates OOH biz with Aaren Initiatives
* TME ropes in Chetan Ahuja as GM Mumbai
* DDB India appoints Anurag Tandon as VP - account management
* 31.8 mn viewers tune in to IPL player auction on Max
* Martin Sorrell’s toughest challenge
( 24 jan 2011 )
* Hitachi HLS to spend Rs 500 mn towards marketing in 2011
* Liz Dolan is Fox International Channels CMO
( 22 jan 2011 )
* Percept Media appoints Navroze Hodiwala as GM - strategy
* Kansai Nerolac awards Home Stylers biz to Hansa Cequity
* LMG ropes in Biju Menon as VP - Digital Initiative
* Rediffusion EVP Sandeep Madan quits
* Asad Jamal joins Span Communications as COO Media
* Leo Burnett bags creative mandate of CavinKare's new product
( 21 jan 2011 )
* M&C Saatchi to handle creative duties of Amar Remedies' personal care biz
* BBC, Economist partner for Global Brandscape events
* Everest bags creative duties of GoAir
( 20 jan 2011 )
* Mudra Delhi ropes in Arindam Sarkar as planning head
* Ignite Mudra eyes 30% growth in FY'12
* Nokia is India's most trusted brand: Study
* Colors gets replacement shows of Bigg Boss scoring on debut week
* Ozone Media appoints Ajay Bansiwal as SVP
* Curry-Nation wins the creative mandates of three Emami brands
* Law & Kenneth appoints Sanjib Dey as COO
( 19 jan 2011 )
* Prasanna Sankhe bids adieu to Publicis Ambience
* Relay Worldwide India GM Mahesh Ranka calls it quits
* Madhuri Sapru is co-owner of Encyclomedia Networks
* MediaVest wins media mandate of Wiwo Mobiles
* Scarecrow wins DNA's creative duties
( 18 jan 2011 )
* Mahindra's new battle cry 'Rise' to whet global ambitions
* Euro RSCG CEO Suman Srivastava quits
* Priyanka Chopra and Shahid Kapoor to endorse HUL's BRU brand
* Sakal ropes in Gaurish Pathare as head of Ad Sales
* Mudra South ropes in Vipul Thakkar as ECD
( 17 jan 2011 )
* Online ad revenue stunted due to lack of standardised measurement system
* Using social media is different from doing an online campaign
* LG to spend Rs 800 mn during World Cup and IPL
( 15 jan 2011 )
* Pepsi launches 'Change The Game' WC campaign
* Chocoliebe Eacute;clairs to air a new TVC
* Network18 names Sanjay Dua CEO of News Media Network
* India Talkies outsources ad sales to Guru Time Media
( 14 jan 2011 )
* Synovate acquires majority stake in COMCON to expand in Russia
* Castrol create TVC with Sachin
* Zoom awards creative duties to Metal Communications
* Aaren Initiatives ropes in Gaurav Chhibber as associate business director
* Scarecrow bags the creative mandate of Future Capital
* GM partners NBC Universal for 2012 London Olympic Games
* ENO associates with movie Yamla Pagla Deewana
* Hungama.com premieres 3 TVCs created by Law & Kenneth
* Beximco to sponsor Bangladesh team for cricket Worl Cup
( 13 jan 2011 )
* Bigg Boss 4 ends on a high note with 6.7 TVR
* Colors ropes in 6 sponsors for Chak Dhoom Dhoom
* Ogilvy's RedWorks bags creative mandate of Ampa Skywalk
* Innocean Worldwide bags creative duties of Sleepwell
* Niranjan Kaushik quits McCann to float Acid with Sameer Desai
* Sterling Holidays' creative & media biz goes to Network Advertising
* BrandHub to represent Brand Finance in Singapore
* CII to organise retail summit in Mumbai next month
( 12 jan 2011 )
* Big CBS Prime intensifies marketing campaign
* Reliance Brands partners with Quiksilver for South Asia Region
* Rajan Anandan to lead Google India
* Toyota on top in TNS Automative study
( 11 jan 2011 )
* ICC Cricket WC 2011 merchandise goes on sale
* Jitender Dabas joins McCann Delhi
* Sangam to launch new TVC with Suniel Shetty and Virat Kohli
* Aidem Ventures, eBus Media float JV for India
* DSC selects Lowe and Lintas' Karishma Initiative for creative and media duties
* Onads and Span Communications get G'Five mandate
( 10 jan 2011 )
* Self-regulation with credibility only option for checking TV ratings: Mitra Committee
* Online advertising jumps 70 per cent: Study
( 8 jan 2011 )
* Asci receives complaints against 159 ads in 2009-10
* India is largest mobile ad market in APAC: Study
( 7 jan 2011 )
* Aegis' Isobar expands to Bangalore; wins digital duties of VMware
* Indian MotoGP team Ten10 ties up with Percept Sport
* Ignitee bags digital duties for Lovely Professional University
* Emami ropes in Junior NTR to endorse Navratna brand
* Times Audience Network ties up with Brainient for interactive ads
* Metlife retains McCann, moves BTL account
* Raj TV promotes Sanjay Banerjee as sales & marketing head
* Sakal ropes in Indranil Datta as marketing head
* Saatchi & Saatchi president Sanjib Dey quits
( 6 jan 2011 )
* Sachin Tendulkar to bat for Coca-Cola
* Ad spends in US surge 6.4% in 2010: Kantar Media
* Happy New Year for Star Plus as it clocks 396 GRPs
* IMTMA ups M&M spends by 10% for IMTEX 2011
* SPE Networks - Asia expands representation in Taiwan
* Synovate appoints Jake Orpen as MD for South Africa
( 5 jan 2011 )
* MRUC appoints Shaswati Saradar as director general
* Ormax Media to measure effectiveness of cricket advertising
* Starcom MediaVest launches LiquidThread in APAC
* Dentsu bags creative duties of Top Ramen Noodles
* Vizeum wins media duties of TTK Healthcare
* Srinivas appointed managing director, LiquidThread APAC & chairman SMG India
( 4 jan 2011 )
* Cadbury Dairy Milk wraps up Mid-Day
* In brand makeover, ADAG tagline to drop
* Amitabh Bachchan to endorse ICICI Prudential Life
* MediaCom appoints Debraj Tripathy as COO for India
* Suku joins Aidem Ventures as EVP
* Ignite Mudra wins SIS’ creative mandate
* Dentsu promotes Nitin Suri and Harish Arora as NCDs
* Starcom MediaVest promotes Chakravorty as head of Navia and Vector
( 3 jan 2011 )
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