Indiantelevision.com's Special report


CNBC's women power

(Posted on 6 March 2004)

While most news anchors in television today are women, it comes as no surprise that from the head of the channel - Vandana Malik to most of its anchors; CNBC TV 18 has a host of determined women who are trying to make a difference.

Vandana Malik - The force behind the CNBC TV 18 team!

While the channel is a tribute to India's growing importance on the international business radar, it's women power that has been instrumental in giving the channel a face in the industry. Malik was among the core team that split from Business India Television to form an independent television software company almost a decade ago. She single-handedly ran the Mumbai bureau of TV18 where she played the multi-faceted role as the bureau head, producer, reporter and host all rolled in one!

When TV18 tied up with CNBC, Malik devised new shows and explored genres to keep a diverse audience engaged. TV18 also set up a new division called 18 Entertainment where she donned the managing director's hat.

The business channel has now carved a strong niche that is growing every day, fuelled by a growing corporate and business culture and the burgeoning community of active investors. The team has put in an effort to make it a channel where the viewer comes with a purpose. The channel is unique in terms of viewer profile, ambiance and nature of viewing. And its success lies in the unchanged faces, its anchors!

Anuradha Sengupta - What's her story?

Women rule the roost at CNBC as far as the core team of anchors is concerned. Young, enthusiastic and radiant women out to make an impression are the nucleus of this organisation. The most well known faces on the channel are Anuradha Sengupta who anchors Storyboard, Renuka Kirpalani, ace navigator and rallyist who hosts the Auto Show, Shereen Bhan, Mini Menon, Menaka Doshi and Gaurika Chaudhari.

Mini Menon - When she talks, the world listens!

Mini Menon, a history graduate from St. Stephen's College, Delhi has a masters in communication studies from Pune University, specializing in Media Research. Menon started her career in media with TVi and then moved on to Star TV Network, where she anchored India Business Week. Menon has also worked on Star Talk and for various other programs on Doordarshan and ANI. At CNBC-TV18, Menon anchors The Goodlife Show, India Business Hour and Business Lunch.

Shereen Bhan - Jack of all trades and master too!

Another dynamic beauty on the channel is Shereen Bhan. A graduate from St. Stephen's College, New Delhi with a degree in Philosophy, she too has a masters in communication studies from The University of Pune, with Film and Television as her area of specialization. It comes as no surprise that she topped the University masters programme!

Bhan started her career with UTV as an associate producer in the news and current affairs division and has worked with Karan Thapar producing shows like Hard Talk India and Face to Face for the BBC, We the People for Star and Line of Fire for Sab TV. Her stint with CNBC-TV18 began in December 2000 and since then there has been no looking back for her. Bhan has been anchoring and producing bulletins, special shows on golf and managing events oraganised by CNBC.

Another name to contend with in the team is Gaurika Chaudhari. A graduate from Lady Shri Ram College in 1993, she holds a degree in English Literature from the Delhi University. Chaudhari studied social communications - media at the BK Somani Polytechnic, Sophia College in Mumbai. Her career in television started in 1994 in the area of infotainment when she joined TV18 as a correspondent on The India Show. Chaudhari has worked as producer on various TV18 productions and has researched and written scripts for the legal documentary dramas - Bhanwar (Sony Entertainment Television) and Haadsa (Sab TV). Chaudhari has been associated with CNBC-TV18 since 2000 and is a regular face on Your Stocks, Dalal Street and Bazaar Aaj on CNBC-TV18.

Just as India's stock is rising across the board, these achievers are also flying high!!

 


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