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Zee TV leads GEC urban in BARC week 44

Zee TV that was on the fourth position in the previous week climbed to the second position in the Hindi (U+R) genre in Broadcast Audience Research Council (BARC) data for week 44 of 2018.

Television TV Channels Viewership
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Rural markets drive Hindi GEC FTA channels

Hindi GECs or general entertainment channels draw some of the largest eyeballs across India. “My aim is to get that extra tear from the housewife’s eyes during primetime. I want to keep her riveted to my programmes, to my channel,” the head of a cluster of channels in South India once said.

Television TV Channels Viewership
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Four most watched channels on Indian television

Despite many experts predicting the decline and ultimate death of conventional television

Television TV Channels Viewership
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Star Utsav leads Hindi GEC (U+R) in BARC week 31

Star Utsav emerged as the leader by dethroning Colors in Broadcast Audience Research Council (BARC) data for week 31 of 2018 in the Hindi GEC (U+R) market. Star Bharat and Rishtey swapped their fourth and fifth positions in the rural market while Star Plus pushed Colors to the second position and...

Television TV Channels Viewership
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Zee Anmol maintains lead in Hindi GEC (U+R) in BARC week 28

Zee Anmol retained its leadership position in Broadcast Audience Research Council (BARC) data for week 28 of 2018 in the Hindi GEC (U+R) market.

Television TV Channels Viewership

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